In truth, not that much apart from increased awareness around the STIMY podcast + subscribers.
For context:
It took 2 years to hit my first 1k subscribers on YouTube.
9 months to hit 2k.
But thanks to the latest YouTube episode, the STIMY YouTube channel gained 400+ subscribers in 3 days.
Which is why creators keep creating.
Even when 99% of their content π£.
Because if you show up every day for 100 days, assuming a failure rate of 99%, you will still end up with 1 hit.
And that 1 hit could be transformative.
But more often than not, it's not.
YouTube is one of the best monetisation platforms for creators but we aren't talking about $100,000s or even millions of dollars.
That's reserved for the few elite YouTubers that everyone knows.
For most (like STIMY!), it's a humble sum like this - and that's for a YouTube video that's hit 31k views! And also before the 30% US tax, transfer fees for payment into your bank account etc. (which happens only after you hit the minimum threshold of $100).
It's not easy. π
Which is why some creators try to use other platforms like Patreon to help keep these projects going.
But hey, at least it's better than Spotify, Apple podcast etc.
Those platforms pay podcasters $0.00. π€·π»ββοΈ
That said...
Should you listen to this week's episode?
βPart 1 dealt with Tai Ho's childhood, his early successes, the founding of Channel News Asia and the challenges that came with it. In short, the things that Tai Ho is most known for.
Part 2 is far more poignant and an episode that really resonated with me.
Because it's deeply personal.
And made me think about life. Things like:
- Is it a blessing or a curse to live to a really, old age?
- What are my true priorities in life?
- Should we not be woke?
- Is it really better to prioritise a career over a family?
- Is the price of success too high sometimes?
Others left the following thoughts re. this week's episode:
I wonder how you found this week's episode?
If you have yet to listen to Tai Ho's STIMY Ep 146 Part 2, check out the links below:
Interesting Discoveries
I spend hours on LinkedIn & love finding interesting posts that inspire thought. Often times, the true value of such posts lie not just in the original post, but in the comments.
Here are some of my favourite discoveries:
- βHow I gambled & played the lottery to fund my master's at Columbia Universityβ
- βBeing "you" online β sharing π¦π·π¦π³πΊπ΅π©πͺπ―π¨ about your lifeβ
- βDeepFacelife is an AI tool that now lets you perform real-time face-swapping during live broadcasts and video calls?!β
- βIs this the Best. Cart. Abandonment. Email. Ever?β
- βA sneak peek into Pinterest's investment memo π